Turning Research into Revenue

You’ve proven the science. Now comes the hard part.

Most STEM founders struggle to turn validation into revenue, not because their solution lacks merit, but because the sales process is unfamiliar, slow, and often founder led.

We help science-backed startups build a business development engine that wins early customers, creates traction, and unlocks the next round of funding.

Whether you're refining your pitch, validating the buyer, or running a full outbound strategy, our team supports your growth without pulling you away from the lab.

  • We support both. We can help founders align their commercialization strategy with NSERC or IRAP requirements, while also preparing to engage hospitals, pharma, or academic institutions as early customers.

  • We do both. Some clients ask us to take the lead in business development; others want coaching or structure while they remain founder-led. We’ll meet you where you are.

  • We work almost exclusively with deep tech and science-based companies. We use structured sales playbooks designed for multi-stakeholder, trust-based buying processes—especially where buyers need education before they’re ready to commit.

  • Our experience includes hospitals, pharma, diagnostics, universities, and complex B2B health systems. If you’re targeting regulated, data-sensitive, or research-aligned buyers, we’ve likely worked in that space.

  • Revenue is just one signal. We help you track and build toward buyer engagement, discovery calls, LOIs, pilot programs, and investor-aligned milestones that demonstrate real commercial potential.

Testimonial & Case Study

Doctress’ Office

"FounderLed has been an absolute game-changer for my business. They took the overwhelming aspects of budgeting, income and expense projections, and marketing strategy off my plate, allowing me to focus on what I do best—caring for my customers. Their expertise in targeting the right audience and refining our financial planning has made a noticeable impact on our growth. If you’re a business owner looking to free up time and gain confidence in the financial and operational side of things, I highly recommend FounderLed. Their support is invaluable!"

Sarah Jamieson, Co-Founder of The Doctress’ Office